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Second Cup taps former Starbucks executive as new CEO | Financial Post

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in February
Hollie Shaw | February 3, 2014

TORONTO • A transformation could be in the works for Second Cup Ltd. with the hiring of new CEO Alix Box, who brings a marketing and retail pedigree to the coffee chain from executive roles at Holt Renfrew and Starbucks.

http://business.financialpost.com/2014/02/03/second-cup-taps-former-starbucks-exec-to-be-its-news-top-boss/
 

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